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Personal Branding Fundamentals

Learn the Basics

From other sources

Personal Development

Website & Blogging Skills

Blogs to Read

Amy Landino is an entrepreneur, speaker, creator, author, and time-optimization junkie. You can visit her blog to find inspiration in case you don’t know where to start or how to pick a niche.

Tim Ferris is the author of the evolutional book “The 4-Hour Work Week” – Escape 9-5, Live Anywhere and Join the New Rich. To live more and work less.

Mike Kim is a personal branding expert, speaker, and host of the top-ranked personal branding podcast, the Mike Kim Show. *I suggest subscribing to his Podcast channel. It will blow you away.

Basic Marketing/SEO

Neil Patel is one of the most famous marketing experts out there. You can do a lot by just visiting his website (from basic SEO, using Ubersuggest to generate your keywords/topics, etc. to the Ultimate Podcast: The Marketing School)

Answer The Public: Get instant, raw search insights, direct from the minds of your customers

How to Start a Blog in 2020 – by Smart Blogger

Blogging Tutorials

Blogging Tek is for those who have no clue how to start a blog. You will get really good tips, advice, and tutorials for free.

WordPress Beginner’s Guide in case you will opt for WP. The main goal of this site is to provide quality tips, tricks, hacks, and other WordPress resources that allow WordPress beginners to improve their sites.

Blogging Tips is a complete source for everything blogging while compiling a quality team of writers from around the world to share their voice and provide everyone with different perspectives and how to succeed in the world of blogging.

I Wanna Be Blogger is to help you with increasing your traffic and revenue using online marketing tricks

Smart Blogger combines practical, strategy-infused blogging advice with a healthy dose of inspiration to keep you going when things get tough. It is one of the best out there!

Choose Web Hosting Companies

Bluehost is one of the best hosting providers for WordPress users. It is quite affordable, 24/7 support, 99% uptime, great tools, and performance.

HostGator offers a great value of money. It has cheap plans and reliable customer support. However, Bluehost provides better security.

GoDaddy has strong uptime and fast page loading speeds. It works well with the most popular web apps. The price is medium, not too cheap.

Siteground has a great site speed with spread-out servers over 3 continents. It is more pricey than the other hosting providers but it is worth it in the long-term. But it offers no free domain.

Choosing Website Builder

No-Coding Skills Needed

Wix has a special drag-and-drop editor makes it easy to create a professional website – without having to know a line of code

WordPress is the best website developer for blogging – it’s an excellent option for those who crave a blog, but aren’t quite up for taking on the complexities of

Squarespace is an advanced website builder that has a lot to offer creatives and businesses alike. It’s not the most straightforward to use builder on the market, but it still won’t take long to get used to 

For eCommerce/Visual

Shopify is the best eCommerce platform on the market today. It’s designed to help people build their own, scalable online store with hundreds of built-in features, and tons of app

WooCommerce is one of the most common eCommerce platforms worldwide. It’s a plugin for WordPress that will turn your website into a very powerful online store

Weebly is an uncomplicated website builder that packs a compelling punch when it comes to features – especially eCommerce and blogging.

Registering Your Domain

Namecheap is a domain hosting company that has been around for almost 20 years since 2000 with around 3 million active users. It offers free domain and migration service, decent load time and 30-day money-back guarantee. If you look for something affordable and basic, it is a good place to start.

Domain offers free domain names, unlimited disk space, a drag-and-drop website builder, and WordPress hosting. Quite inexpensive introductory prices, lots of domain name registration options. However, the performance is not optimized for large or resource-intensive sites.

Digital Productivity


Google Drive is my most favorite cloud storage service. 15 Gbs for free. I paid almost 2$ each month to get 100 Gbs comes in handy. Backup, restore, collaborate, accessible, links to Google Docs, Sheets, Slides, Forms, integration with many services (Gmails, Sign-in different sites, etc.) Works very well on Mac too.

Dropbox supports all platforms such as Linux, Android, Mac, and Microsoft. Real-time synchronization, Dropbox Professional includes 120 days of file history. (Basic/Free and Plus plans include 30 days.) You can pay 200$ to get 2 TBs per year which is quite affordable.

One Drive is a cloud storage solution by Microsoft. You can upload your photos onto this cloud platform automatically just right when you take them. For your Office documents, you can use the great new Office apps for Windows, Mac OSX, Windows Phone, iOS, and Android. OneDrive offered 5 GB of storage space for free.

Collaboration Tools & Productivity

Google Docs is a very powerful real-time collaboration and document authoring tool. It literally helps me a lot on creating outlines, content and secures all documents on Google Drives. Multiple users can edit and work on one doc simultaneously.

Trello is getting big. It is a platform where you can manage your productivity, time, personal goals, teams, and projects. All in one. It is free, portable, visual, sharable and provides so many cool features.

Todoist is a task management application that helps to manage your personal and professional productivity. You can use it to manage your tasks from a smartphone, tablet, or computer. I also love Google Task comes in handy in Google Calendar.

Toggle is a great tool for time tracking. I get so many things done just by using Toggle. You can track work hours (which is good for freelancers, remote workers, etc.) personal projects and billable hours. It allows you to download a data report based on how much time you spend working too.

Taking Notes / Highlight

Evernote is a cross-platform app that serves multiple purposes—it can be your digital file cabinet, note-taking tool, everyday journal, task or project management system, recipe-keeper, and more. It might change your life!

Readwise helps you sync your highlights from Kindle, Instapaper, or iBooks, review the best parts easily through a daily email & app and remember more and grow your knowledge over time.

Instapaper allows you to push a button in your browser, or choose “send to Instapaper” in a linked mobile app. Very much like Pocket.

Google Keep offers a variety of tools for taking notes, including text, lists, images, and audio. Keep is available on the web, and has mobile apps for the Android and iOS mobile operating systems


Fiverr is a freelancing platform where you can outsource by hiring a freelancer. In case you don’t want to be a one-man army, you will find all services ranging from Graphics & Design, Digital Marketing, Writing & Translation, Video & Animation, Music & Audio, Programming & Tech, Business, Branding Service, Various Industries etc. with a little price of 5$ and above.

Creative Apps

Visual / Design

Canva is a graphic design platform that allows you to create social media graphics, presentations, posters, and other visual content. It is available on web and mobile and integrates millions of images, fonts, templates, and illustrations.

Visme is a data presentation and visualization tool that helps the users in making their content compelling and presentable by transforming it into visually appealing presentations and infographics.

Adobe Creative Cloud gives you access to a collection of software used for graphic design, video editing, web development, photography, along with a set of mobile applications and also some optional cloud services. If you can master this tool, you will be well on your way. No need to use others.

Marketing Tools

Email Signature Apps

Wisestamp is an email signature platform that enables you to create engaging signatures to personalize your email correspondence. It’s a powerful way to promote yourself and grow your business.

Mail Signature allows you to learn all you need to know about using email signatures in business and private emails, find numerous guides and hints on how to properly design them and get inspirations for a perfect email signature.

Hubspot Email Signature Generator is an easy-to-use generator where you can Create a free email signature template. Works with HubSpot, Gmail, Outlook, Apple Mail, Yahoo Mail, and more.

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